Webdesign & UX

User experience at the service of sales

1. Priority Conversion & Performances

With rich experience and a 100% E-Commerce culture, our agency never loses sight of your site’s purpose: to promote sales, with both new and returning customers. Our challenge: to match your visual identity with the best possible user experience. As such, we pay rapt attention to the comfort of navigation, intuitive product searching, fluid purchase pathways, well-positioned reassurance elements, and even optimized page weight – without compromising design – to provide super-fast display speeds.

2. 2. Creation or continuation of your brand universe de marque

Beyond aesthetics, your e-commerce site must offer a visual environment consistent with your target customers, the positioning and DNA of your brand. In terms of design, our agency adapts to the unique needs of each project: following up on precise briefs, faithfully applying an exisiting visual identity or your brand universe, and modernizing or even overhauling your webdesign, to incorporate the creation of your visual identity.

3. Mobile First approach

Today, M-Commerce is essential: in France, 3 out of 10 Internet users already make online purchases via mobile devices*. The phenomenon not only affects individuals, but extends to BtoB e-commerce. Google itself announced that its algorithm prioritized the mobile version of site pages for indexing (Mobile First Indexing). For many years, 202ecommerce has integrated this mobile-first approach into all of its responsive design and progressive Web App projects. As such, site models and user interfaces are systematically developed and implemented in different formats for smartphones, tablets, and desktops.

4. Methodology

In addition to analyzing your brief, we take a collaborative approach: Moodboards to provide inspiration and design trends, storyboards to present the visitor journey, Wireframes and structural models to define the ergonomics of user interfaces. Personalized workshops and progress reports reassure our customers and guarantee results that meets their design requirements.

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